Harley-Davidson Partners With Wounded Warrior Project®

Harley-Davidson has partnered with Wounded Warrior Project® (WWP) to improve the lives of servicemen and women who are living with post-traumatic stress disorder (PTSD).

Harley-Davidson is developing a program with Wounded Warrior Project® designed to help Veterans experience the positive benefits of the open road. Peer-to-peer activities, such as Motorcycle riding, has shown to provide therapeutic benefits for individuals suffering from PTSD. One in three returning troops is diagnosed with PTSD symptoms and less than 40 percent seek help.

“We’re proud of the nearly 100 years of support Harley-Davidson has provided to the men and women who defend our country and our freedom. Our partnership with Wounded Warrior Project builds on that legacy by supporting these veterans in their quest for strength, freedom and independence.” – Matt Levatich, president and chief operating officer at Harley-Davidson.


To kick-start the campaign, Harley-Davidson surprised six Wounded Warrior Project Alumni with brand new 2015 motorcycles. Bill Davidson, great-grandson of company co-founder William A. Davidson, along with six H-D employees who are veterans, delivered the bikes during a press conference announcing the partnership.

Leave a Comment

Your email address will not be published. Required fields are marked *